GRACE XIN  

Graphic & Identity Designer based in New York City. Background in branding, digital design, and motion graphics. Passionate about building visual narratives that engage, connect, and inspire the community. More than anything, she likes to explore the dynamic interplay of text and imagery

Currently at
01. Tinuiti, Graphic Designer

Previously at
01. Estée Lauder Companies
02. Invisible North
03. Kenneth Cole Productions

Education
01. Parsons School of Design,
BFA in Communication Design

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GRACE XIN

CUROLOGY
10/2023 – 04/2023
Partnered with Curology to devise creative strategies and execute paid social content for Meta and TikTok, promoting the brand’s new haircare product. With a performance-focused approach, this collection of creative assets including statics, carousels, animations, and videos was designed to drive consumer engagement
+ Branding
+ Editorial Design
+ Digital Design
+ Motion Graphics


[Statics & GIFs]


Follicle Fitness Launch 01

Hair Formula Hero 01


Seasonal Messaging

Follicle Fitness Launch 02
Hair Formula Hero 02

User Before & After


[Carousel]


Educational Carousel


[Videos]







WORK, PLAY